Our world-class seminars have shaped the industry´s use of technology for almost two decades! Using our unique "No Geek Speak" approach to technology, our seminars and workshops deliver real world content that professionals can implement the moment they get back to the office.

Tailored to the adult learner, our technology seminars prepare you to maximize your existing technology and adopt new tools in a sensible, no-sales-pitch approach. Whether you need seminars that are approved for continuing education (CE) or you’re looking for some advanced training for your market leaders, Matthew Ferrara & Company’s seminars have earned a reputation for "raising the bar for what we expect from technology education" nationwide.

Course Catalog:

Advance Internet Marketing

Leverage new web sites, prospecting techniques and internet tools that make property promotions and personal marketing more powerful than ever. Uncover untapped sources of leads and devise instant strategies for contacting more potential clients - while keeping in contact with past clients and fellow agents in seconds a day. Find out why this course was our most popular last year - and continues to lead the way in online marketing insights.

Topics covered:

» Online target prospecting » Lead generation and incubation » Creating a consistent leads-marketing strategy online » Using online email marketing tools » Wireless lead generation and marketing techniques

Millennium Tech Tools

This popular program reviews the latest hardware to power your automation strategy. Get the latest specs on traditional tools and learn about an entire new group of wireless, networking and internet items to work smarter, not harder, every day. No nonsense, no sales pitch - just compare and select the best of each tool.

Topics covered:

» Upgrade or buy new? What's new in each tech tool category » Determining your business-class specifications » How to find the best deals » Compare the sleekest, fastest, PDAs to date » Wireless WiFi networking » Personal Bluetooth Area Networks » Wireless email, internet browsing, chat » Get the down and dirty about digital cameras - why they work and why they don't » SuperGadgets: A variety of sub-$100 tech tools can make your day easier

Email Excellence

Email is the "new normal" of communications today! Agents who make email skills "second nature" will be able to manage time better, deliver better service and reduce communications and marketing costs while their competition is still fighting with their address book! Without a doubt, this seminar is the most important class you can take this year. Featuring the latest IM and wireless sections in this course!

Topics covered:

» High speed and wireless email services » Basics are a Breeze: Using MS Outlook 2003 » Mastering Attachments and PDFs » Signature Files: Standards and Tricks » Message Management: Antivirus and AntiSpam » Mastering Rules: Automating repetitive tasks » Instant Messaging Skills and Tricks » WiFi, Cellular and voice-enabled email tools

Professional Presentation Pizzazz

If you're still doing listing appointments with paper and pencil, then you're not making modern presentations for modern customers! Use your digital camera, laptop and PDA to create a fully interactive multimedia experience that teaches customers about the law, your services and your competitive edge!

Topics covered:

» Presentation Tools: Digital camera, laptop and PowerPoint » Secrets of successful camera use » Unlocking PowerPoint features like templates, animations and video » Presentation Tips and Tricks to Present like a Pro » Delivering presentations on CD, by email and on the web » Using a projector, wireless mouse and PDA in presentations » Cellular internet tools that enhance your presentations

TECHniques for Brokers & Managers

Finally a course focused on the technology needs of brokers, owners and managers! While your agents are off automating presentations, marketing by email and generating their own web sites, who's minding your office? This program helps brokers and managers design and implement techniques for recruiting, managing and automating the office with the latest tech tools.

Topics covered:

» Modernization: Creating an modern office infrastructure » Basics: Wireless networks, security, processing power » Vitals: Storage, backup, network domains » Extras: Intranets, extranets, VPNs and portals » Recruiting: Using tech to recruit modern agents » Retention: Using tech to track top performers » Training: Using tech to coach your company » Sales: Using tech to automate and track sales cycles » Leads Management: improving conversion comes from better systems » Transaction Control: know who, what, where and why at every stage of your deals » Data mining: what's your data "not" telling you - and how do you find out?